Sea

Azure, on waves of the sea in base Argent, a ship oars in action Or, pennant flying, and in full sail Argent; on a chief Argent, a closed book Gules, edges and clasps Or. Supporter behind the shield: A linden eradicated Sable, leaved Vert, fructed Or. Motto: «Ubi concordia ibi victoria» Sable over a scroll Or.

Escudo de azur, en punta un mar ondado de plata sumado de un barco con remos de oro, con vela y gallardete de plata; en un jefe de plata, un libro cerrado y brochado de oro, tapas de gules. Sostenido por un tilo arrancado de sable, hojado de sinople, frutado de oro acolado detrás del escudo. Lema: «Ubi concordia ibi victoria» de sable sobre una filacteria de oro.

Coat of arms devised by me, illuminated with lights and shadows, with a pointed outer contour and with a texturized finish.

The coat of arms of the Strategy Department of Consultoria.IO designed by Ignacio Perez de Bartolome and me and emblazoned by me. Consultoria.IO is a consulting firm specialized in scale-up e-commerce stores.

Design rationale

Teamwork navigating towards a common goal (lymphad with sail and oars), keeping trade secrets (book with clasps), and solidity in support and growth (linden). The motto «Ubi concordia ibi victoria» means «Where there is unity, there is victory». It conveys the idea that success arises from harmony and collaboration between the team and its clients, working together toward shared goals.

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Blazon keywords: Azure, Argent, Or, Gules, Sable, Vert, One, Wavy, Sea, In base, On, Ship, Oar, Sail, Chief, Closed book, Book, Clasped, Supporter (thing), Supporter, Behind the shield, Linden, Tree, Eradicated, Leaved, Fructed, Motto and Scroll.

Style keywords: Illuminated, Pointed and Plain tincture.

Classification: Socioeconomic, Created, Boa, Coat of arms, Pennon and Flag.

Bearer: Strategy Department of Consultoria.IO.

Azure, upon a sea in base an anchor palewise Or entwined by a dolphin Argent; chapé ployé Gules, two fleurs de lis Or.

Escudo de azur, sobre un mar moviente de la punta, un ancla puesta en palo de oro entrelazada de un delfín de plata; cortinado curvilíneo de gules, dos flores de lis de oro.

Coat of arms painted by me, illuminated with lights and shadows, outlined in Sable, with an ogee outer contour and with a freehand finish.

G0087: the coat of arms of Germano Catanzaro, of Italy, as granted by the Chief Herald of Arms of Malta and emblazoned by me for this grant. The English «chapé» is «cortinado» in Castilian, and the English «chapé ployé» is «cortinado curvilíneo» in Castilian; both English terms are of French origin. «Chapé» and «chapé ployé» must issue from the upper edge of the chief. If the division issues from the centre of the shield and is curved, in English it is termed «party per chevron ployé» and in Castilian «mantelado en punta curvilíneo».

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Blazon keywords: Azure, Or, Argent, Gules, One, Two, Upon, Sea, In base, Anchor, Palewise, Interlaced, Dolphin, Chapé ployé and Fleur de lis.

Style keywords: Colour on colour, Outlined in sable, Illuminated, Ogee and Freehand.

Classification: Personal, Interpreted, Boa and Coat of arms.

Bearer: Catanzaro, Germano.

Party per pale Azur and Argent: a chevron between in chief a dressage horse salient, and in base three waves of the sea all counterchanged. Motto: «Prosequitur deinceps».

Escudo partido de azur y plata: un cabrio surmontado de un caballo de doma saltante y en punta tres ondas del mar, todo del uno al otro. Lema: «Prosequitur deinceps».

Coat of arms created with the following characteristics: the base of the shield is pointed; its field is enamelled in plain Azure and Argent; the ordinary and the 2 charges are illuminated in plain Argent and Azure; the horse has a braided and gathered tail, in all my representations; and the whole is outlined of the field and finished with a watercolour effect.

For the angles and proportions of the chevron in this coat of arms I have based myself on some of the chevrons produced by Martin S.J. Goldstraw, who himself bears a Gules chevron in his coat of arms.

Martin Goldstraw is one of the founders of The Cheshire Heraldry Trust, illustrator of the website of this foundation Cheshire Heraldry, author of books on coats of arms and facsimiles, for example, on the county of Cheshire and a passionate devotee of heraldry.

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Blazon keywords: Party per pale, Azure, Argent, One, Horse, Chevron, Sea, Counterchanged, Above, Salient, Throughout, In base and Motto.

Style keywords: Illuminated, Outlined in the field tincture, Watercolor and Pointed.

Classification: Coat of arms, Canting, Created and Personal.

Bearer: Domaica Maroto, Juana María.

Party per pale Azur and Argent: a chevron between in chief a dressage horse salient, and in base three waves of the sea all counterchanged. Crest: Upon a helm with a wreath Argent and Azure, a chevron per pale Azure and Argent a dressage horse salient per pale Argent and Azure. Mantling: On the dexter Azure doubled Argent and on the sinister Argent doubled Azure. Motto: «Prosequitur deinceps».

Escudo partido de azur y plata: un cabrio surmontado de un caballo de doma saltante y en punta tres ondas del mar, todo del uno al otro. Timbrado de un yelmo adornado con lambrequines, el diestro de azur y plata, el siniestro de plata y azur y burelete de plata y azur; cimado de un cabrio partido de azur y plata, sumado de un caballo saltante y partido de plata y azur. Lema: «Prosequitur deinceps».

Heraldic catalogue of 8 sheets; 2 DIN A3 double-sided; 4 of the sheets framed in Azure and Argent with 21 horses counterchanged; including 9 different heraldic pieces for colour printing; with texts in Sable with highlights in Gules; and sealed, signed, dated, numbered and registered.

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Credits: Dr.ª Marianne Steinbauer tiene los derechos del tipo de letra.

Blazon keywords: Party per pale, Azure, Argent, One, Horse, Chevron, Sea, Counterchanged, Above, Salient, Throughout, In base, Crest and mantling, Helm, Mantling, Wreath, Crest and Motto.

Style keywords: Illuminated and Pointed.

Classification: Frame, Catalogue, Heraldic document, Created and Personal.

Bearer: Domaica Maroto, Juana María.

Azure, upon a sea in base an anchor palewise Or entwined by a dolphin Argent; chapé ployé Gules, two fleurs de lis Or. Crest: Upon a helm befitting his degree issuant from a crown of Noble above the shield, with a wreath Or and Azure, a unicorn Argent, issuant from a crown of Duke. Mantling: Azure doubled Or. Motto: «Sat cito si sat bene».

Coat of arms painted by me, illuminated with lights and shadows, contoured in Sable, with an ogee external shape and with a freehand finishing.

G0087: the coat of arms of Germano Catanzaro, of Italy, as granted by the Chief Herald of Arms of Malta and emblazoned by me for this grant. «A sea in base», as I have blazoned it, specified in the original grant as «a wavy base», I have translated into Castilian as «un mar moviente de la punta». It should be noted that the tinctures of this «wavy» are not specified in the blazon. In the original painted representation of these arms, this sea appears Azure upon a field likewise Azure, with the crests of the waves heightened by an Argent highlight in the form of a circumflex accent «^». My interpretation follows the model of that original image, although I have emphasized the whole of the wave pattern slightly more, not merely the crests of the waves, so that it stands out more clearly against the Azure field.

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Blazon keywords: Azure, Or, Argent, Gules, One, Two, Upon, Sea, In base, Anchor, Palewise, Interlaced, Dolphin, Chapé ployé, Fleur de lis, Crest, Upon (wreath), Helm, Issuant, Crown of Noble, Crown, Above the shield, Wreath, Unicorn, Crown of Duke, Mantling and Motto.

Style keywords: Colour on colour, Outlined in sable, Illuminated, Ogee and Freehand.

Classification: Personal, Interpreted, Boa and Coat of arms.

Bearer: Catanzaro, Germano.

Azure, upon a sea in base an anchor palewise Or entwined by a dolphin Argent; chapé ployé Gules, two fleurs de lis Or. Crest: Upon a helm befitting his degree issuant from a crown of Noble above the shield, with a wreath Or and Azure, a unicorn Argent, issuant from a crown of Duke. Mantling: Azure doubled Or. Motto: «Sat cito si sat bene».

G0087: the coat of arms of Germano Catanzaro, of Italy, as granted by the Chief Herald of Arms of Malta and emblazoned by me for this grant. The image shows a composition of the coat of arms painted by me alongside the same coat of arms as published in the book [Gauci, C. A.; Cassar, R. M.; 2025; page 97], «The Register of Arms, Volume 1 (2019–2024)».

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Blazon keywords: Azure, Or, Argent, Gules, One, Two, Upon, Sea, In base, Anchor, Palewise, Interlaced, Dolphin, Chapé ployé, Fleur de lis, Crest, Upon (wreath), Helm, Issuant, Crown of Noble, Crown, Above the shield, Wreath, Unicorn, Crown of Duke, Mantling and Motto.

Style keywords: Colour on colour, Outlined in sable, Illuminated and Ogee.

Classification: Personal, Interpreted, Boa, Collage and Photographic.

Bearer: Catanzaro, Germano.

Party per pale: 1 quarterly: 1 and 4 Or, three bendlets Argent, fimbriated Gules, each charged with ermine spots; 2 and 3 Gules, five poplar leaves in saltire Argent; overall an inescutcheon Gules charged with a grenade Or; 2 Or, issuant from a sea wavy Argent and Azure, a castle triple-towered Sable; a bordure Gules charged with eight saltires couped Or. Behind the shield the cross of the Real Cuerpo de la Nobleza of Madrid.

Arms painted by me, highlighted with lights and shadows, contoured in Sable, with a semi-circular outer contour and with a rough finishing.

R0037, Chief Herald of Arms of Malta's register of the coat of arms of Manuel Ladrón de Guevara e Isasa. This coat of arms has been emblazoned by me.

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Blazon keywords: Gules, Or, Argent, Azure, Three, Five, One, Eight, Party per pale, Quarterly, Bendlet, Fimbriated, Charged, Ermine spot, Poplar leaf, In saltire, Overall, Inescutcheon, Grenade, Issuant, Sea, Wavy, Castle, Triple-towered, Bordure, Saltire, Couped, Behind the shield and Cross.

Style keywords: Outlined in sable, Illuminated, Semi-circular and Rough.

Classification: Personal, Interpreted, Boa and Coat of arms.

Bearer: Ladrón de Guevara e Isasa, Manuel.

Party per pale: 1 quarterly: 1 and 4 Or, three bendlets Argent, fimbriated Gules, each charged with ermine spots; 2 and 3 Gules, five poplar leaves in saltire Argent; overall an inescutcheon Gules charged with a grenade Or; 2 Or, issuant from a sea wavy Argent and Azure, a castle triple-towered Sable; a bordure Gules charged with eight saltires couped Or. Behind the shield the cross of the Real Cuerpo de la Nobleza of Madrid. The shield is surrounded by the insignia of the Sacred Military Constantinian Order of St. George.

Arms depicted by me, highlighted with lights and shadows, outlined in Sable, with a semi-circular outer contour and with a rough finish.

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Blazon keywords: Gules, Or, Argent, Azure, Three, Five, One, Eight, Party per pale, Quarterly, Bendlet, Fimbriated, Charged, Ermine spot, Poplar leaf, In saltire, Overall, Inescutcheon, Grenade, Issuant, Sea, Wavy, Castle, Triple-towered, Bordure, Saltire, Couped, Behind the shield, Cross, Surrounded and Decoration.

Style keywords: Outlined in sable, Illuminated, Semi-circular and Rough.

Classification: Personal, Interpreted, Boa and Coat of arms.

Bearer: Ladrón de Guevara e Isasa, Manuel.

Party per pale: 1 quarterly: 1 and 4 Or, three bendlets Argent, fimbriated Gules, each charged with ermine spots; 2 and 3 Gules, five poplar leaves in saltire Argent; overall an inescutcheon Gules charged with a grenade Or; 2 Or, issuant from a sea wavy Argent and Azure, a castle triple-towered Sable; a bordure Gules charged with eight saltires couped Or. Crest: Upon a helm befitting his degree with a wreath Or and Gules, five ostrich feathers alternately Gules and Or. Mantling: Gules doubled Or. Behind the shield the cross of the Real Cuerpo de la Nobleza of Madrid. The shield is surrounded by the insignia of the Sacred Military Constantinian Order of St. George.

R0037, Chief Herald of Arms of Malta's register of the arms of Manuel Ladrón de Guevara e Isasa. These arms have been emblazoned by me for such register. The image shows a composition of the coat of arms painted by me alongside the same coat of arms as published in the book [Gauci, C. A.; Cassar, R. M.; 2025; page 179], «The Register of Arms, Volume 1 (2019–2024)».

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Blazon keywords: Gules, Or, Argent, Azure, Three, Five, One, Eight, Party per pale, Quarterly, Bendlet, Fimbriated, Charged, Ermine spot, Poplar leaf, In saltire, Overall, Inescutcheon, Grenade, Issuant, Sea, Wavy, Castle, Triple-towered, Bordure, Saltire, Couped, Crest, Upon (wreath), Helm, Wreath, Ostrich feather, Alternately, Mantling, Doubled, Behind the shield, Cross, Surrounded and Decoration.

Style keywords: Outlined in sable, Illuminated and Semi-circular.

Classification: Personal, Interpreted, Boa, Collage and Photographic.

Bearer: Ladrón de Guevara e Isasa, Manuel.

Azure, on a wavy sea in base Argent, a ship oars in action Or, pennant flying, and in full sail Argent; on a chief Argent, a closed book Gules, edges and clasps Or.

Escudo de azur, en punta un mar ondado de plata sumado de un barco con remos de oro, con vela y gallardete de plata; en un jefe de plata, un libro cerrado y brochado de oro, tapas de gules.

Arms designed by me, highlighted with lights and shadows, with a pointed outer contour and with a watercolor finishing.

The coat of arms of the Strategy Department of Consultoria.IO designed by them and me and emblazoned by me. Consultoria.IO is a consulting firm specialized in scale-up e-commerce stores.

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Blazon keywords: Azure, Argent, Or, Gules, One, Wavy, Sea, In base, On, Ship, Oar, Sail, Chief, Closed book, Book and Clasped.

Style keywords: Illuminated, Pointed and Watercolor.

Classification: Socioeconomic, Created, Boa, Coat of arms, Pennon and Flag.

Bearer: Strategy Department of Consultoria.IO.

Azure, on waves of the sea in base Argent, a ship oars in action Or, pennant flying, and in full sail Argent; on a chief Argent, a closed book Gules, edges and clasps Or. Motto: «Ubi concordia ibi victoria» Sable over a scroll Or.

Escudo de azur, en punta un mar ondado de plata sumado de un barco con remos de oro, con vela y gallardete de plata; en un jefe de plata, un libro cerrado y brochado de oro, tapas de gules. Lema: «Ubi concordia ibi victoria» de sable sobre una filacteria de oro.

Coat of arms designed by me, highlighted with lights and shadows, with a pointed external shape and with a freehand finishing.

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Blazon keywords: Azure, Argent, Or, Gules, Sable, One, Wavy, Sea, In base, On, Ship, Oar, Sail, Chief, Closed book, Book, Clasped, Motto and Scroll.

Style keywords: Illuminated, Pointed and Freehand.

Classification: Socioeconomic, Created, Boa, Coat of arms, Pennon and Flag.

Bearer: Strategy Department of Consultoria.IO.

Party per pale Azur and Argent: a chevron between in chief a dressage horse salient, and in base three waves of the sea all counterchanged.

Escudo partido de azur y plata: un cabrio surmontado de un caballo de doma saltante y en punta tres ondas del mar, todo del uno al otro.

The style I have chosen to paint this version of this coat of arms is such that it could equally be used as a personal two-colour logotype. However, it must always be borne in mind that:

• a coat of arms is the artistic representation of a blazon and a blazon is a conceptual and abstract description that allows as many interpretations as there are different artists to paint it,
• whereas a logotype, and even more so when it corresponds to a trade mark, is a closed and rigid description of colours, dimensions, proportions, typefaces, etc. that allows only one single graphic representation, leaving no room for art or imagination.

Therefore, in the case of a logotype the art was supplied only by its original creator, the owner of the logotype permitting no art other than this and until such time as he decides to introduce changes. In contrast, the blazon and its owner allow art to flow and, in many blazons, art has flowed across the centuries.

It could therefore be said that whereas the description of a «logotype» specifies «how» it must be done, a «blazon» specifies «what» the owner wants the coat of arms to contain, leaving each artist free to choose «how» to do it.

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Blazon keywords: Party per pale, Azure, Argent, One, Horse, Chevron, Sea, Counterchanged, Above, Salient, Throughout and In base.

Style keywords: Plain tincture, Outlined in the field tincture and Pointed.

Classification: Coat of arms, Created and Personal.

Bearer: Domaica Maroto, Juana María.